ZY Association, Fostering a culture of Saudi elegance

zy header

“ZY” may seem like distinct individual letters, but when pronounced as “zai” have a whole world of meaning in Arabic. In the Arabic language, ZY has connotations related  to “outfit” “costume” “fashion” and “style.” This unique naming is perfectly fitting for ZY, as the fashion, jewelry and beauty association and the fourth initiative in Mukatafa’s…

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Launching a new look with original flavours; Jomara Date Syrup

jomara on pancake

After successfully launching the new Date Pouch in the UAE market, Bateel’s Jomara, in collaboration with Skyne, launched a new packaging design for their Date Syrup (Dhibs). They released 3 new flavours; Vanilla, Passion Fruit, and Cardamom. Apart from local Emiratis and Arabs, not many know of Dhibs or how it is used. This presented…

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Branding Essentials for law firms

branding essentials for law firms

Dennis de Rond founder of Skyne will be speaking about how to keep your law firm’s brand relevant to be successful. The session will cover the importance of instilling brand basics for staff, what successful branding looks like, and keeping the brand fresh and relevant. This session will be hosted by Barbara Koenen-Geerdink and held on Tuesday,…

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Digital Marketing in rapidly changing times: 2020 and Beyond

digital marketing in rapidly changing times

Join us today at 11:00 am, in collaboration with the BeNeLux BCAUH and Netherlands Business Council UAE in Dubai, for a conversation about digital marketing opportunities Our marketing and strategy director Koen van Riel and our commercial director Roel Vos will discuss and share insights into the best practices of digital marketing, digital opportunities, and the secret…

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Development of a new website for international law firm Ince

ince news

After the merger of Ince & Co and Gordon Dadds in December 2018, Skyne is hired to assist the firm with its rebranding project, taking into account the legacy and DNA of both firms. The project included our advice on the new name, brand positioning, brand strategy, brand story, brand identity and brand guidelines for…

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TableLights.com the ROI-driven e-commerce website is live.

Table Lights from Skyne on Vimeo. TableLights.com is owned and operated by Desert River; a successful Dubai-based trading company specialized in European lifestyle brands and event rentals. The company found a gap in the UAE market to create a simple, clean and straightforward platform to find anything related to table lights. It was mainly focussing on their existing…

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Beyond Billable Hours

Beyond Billable Hours, the name of the new book of our business partner Barbara Koenen-Geerdink is published. The book aims to provide career guidance to those working in professional services firms. Beyond Billable Hours gives you easy-to-implement tools to ace your day-to-day business and your career. She approached Skyne to help her with the design of the book cover .…

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How to generate many good ideas in 15 minutes

Our clients often ask us to come up with engaging ideas that help them innovate and stand out from the competition. One of our methods to come up with relevant concepts is brainstorming. We unite people with different skills and mindsets, we do proper research before the session, and we frequently bring in our clients.…

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