Style
ZY Association, Fostering a culture of Saudi elegance
“ZY” may seem like distinct individual letters, but when pronounced as “zai” have a whole world of meaning in Arabic. In the Arabic language, ZY has connotations related to “outfit” “costume” “fashion” and “style.” This unique naming is perfectly fitting for ZY, as the fashion, jewelry and beauty association and the fourth initiative in Mukatafa’s…
Read MoreSharjah Performing Arts Academy; Designed to inspire and explore the creative side of the Arab world
Sharjah Performing Arts Academy (SPAA) is an independent, nonprofit and coeducational institute of higher education for performing arts. The focus of the academy is on the single task of training student/ artists and preparing them for entry into the world of professional performing arts. The state of art building opened its doors welcoming aspiring and…
Read MoreDevelopment of a new website for international law firm Ince
After the merger of Ince & Co and Gordon Dadds in December 2018, Skyne is hired to assist the firm with its rebranding project, taking into account the legacy and DNA of both firms. The project included our advice on the new name, brand positioning, brand strategy, brand story, brand identity and brand guidelines for…
Read MoreBrand creation for an Emirati fashion start-up
Two very enthusiastic fresh graduates approached us to help them to develop a t-shirt brand, with the name Zero Limit. The name of the brand is linked to having no limits or boundaries in your daily life, giving you the possibility to push your boundaries. The name was the only asset of the company when…
Read MoreBeyond Billable Hours
Beyond Billable Hours, the name of the new book of our business partner Barbara Koenen-Geerdink is published. The book aims to provide career guidance to those working in professional services firms. Beyond Billable Hours gives you easy-to-implement tools to ace your day-to-day business and your career. She approached Skyne to help her with the design of the book cover .…
Read MoreBrand innovator Dennis de Rond rebrands his agency to Skyne
It was announced today that former founding partner of DAY creative business partners, Dennis de Rond, has launched a brand new strategy & design firm called Skyne. Based in the Middle East’s prestigious design hub, Dubai Design District (D3), Skyne’s mission is to move brands and businesses forward in order to meet tomorrow’s customer needs.…
Read MoreA sneak preview of the Dutch Design Center for the members of the Netherlands Business Council Dubai
In December 2016 the first Dutch Design Center worldwide will open its doors in the Middle East and Africa’s prestigious Dubai Design District, D3. On the 20th of September, Skyne’s Hanadie Zondervan-Sheikh and Royal Ahrend’s Matthijs Onland provided the members of the Netherlands Business Council (NBC) Dubai with an exclusive sneak preview. In the NBC…
Read MoreSkyne’s brand strategy expert Arjen Bemmelmans participates in the NBC Dubai’s ‘Holland branding’ event
Every month, the Netherlands Business Council (NBC) Dubai organizes a network event centered around a specific and relevant theme. On September 4th, Skyne’s brand strategy expert Arjen Bemmelmans was invited to shed his light on developing the “Netherlands brand” in the Gulf Cooperation Countries (GCC). How can we create an authentic brand for the Netherlands…
Read MoreRAK Chamber & Skyne showcase ‘How Creativity Brings Business Success’ at exclusive event
RAS AL KHAIMAH, UAE, 11th May 2016 RAK Chamber of Commerce, in partnership with multi award-winning Dutch creative agency Skyne, brought the region’s leading business and creative masterminds under one roof to initiate a unique forum for discussion on the importance of creativity and bonding in today’s business environment. Aimed at both private and public…
Read MoreVision: How to make the most of your creative agency?
Essentially, all of my clients are looking to expand their business and generate more profit. And we have the strategic and creative tools to help them with that. This is our job. But as we all know there is a big difference between doing ‘good’ and ‘great’ work. And wouldn’t it be fantastic if clients knew…
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