Skyne was named Best Packaging Design Agency in the MEA region at the Prime Awards 2025. A recognition of both our creativity and the thinking that drives it.
The secret to standing out in Saudi Arabia’s real estate boom
Saudi Arabia’s real estate sector is undergoing a seismic transformation, becoming a hub for some of the world’s most ambitious projects. With 57% of global construction currently taking place in Saudi Arabia, it’s no surprise that private investors and governmental entities are shaping the market with unprecedented speed and scale. From visionary megaprojects like The Line and NEOM to...
Future-proof your FMCG brand with AI and authenticity
The fast-moving consumer goods (FMCG) sector in Saudi Arabia is on the brink of transformation. Vision 2030 has sparked an economic shift, attracting global attention and opening the door to exciting opportunities. But with international brands flooding the market and consumer expectations rising, how can local FMCG brands continue to make their mark? The answer might be closer than you think…
Branding is so much more than just a (highly iconic) swoosh
When you think of branding, what’s the first thing that comes to mind? Chances are, it’s the Nike swoosh or perhaps Coca-Cola’s iconic red. These visuals are powerful, but branding goes much deeper than just a logo, a colour, or a catchy tagline. There’s more to it than ‘just do it.’ Let’s take a step back and explore the broader landscape of branding.
The secret to building a strong company culture from within
Your people are your greatest asset. Sure, we all know this. But do you know how to keep them engaged? How to make sure that your company’s culture becomes their culture? And how to attract the right talent by showing who you truly are from the inside out?
The answer lies in creating a strong company culture, and a key component of this is implementing a Brand Engagement Programme.
Georgetown University wins prestigious American Case Award
We’re excited to announce that Georgetown University, in collaboration with Skyne, has won the Best of CASE District II Award for the branding of its Executive MBA program in Dubai. This isn’t just about winning an award; it’s about the powerful partnership we’ve built together.
Your business, your brand, your future
As we look ahead to 2030, there’s never been a better time to take steps forward to elevate your business. You’ve already built the foundation, now it’s time to strengthen it with strategic branding and design. With a powerful, long-lasting brand, you’ll not only contribute to Saudi Arabia’s economic diversification, but also set your business on a path to long-term success.
Innovating for sustainability with Oserth’s Eco-Friendly design
In today’s world, where sustainability is no longer just a buzzword but a vital part of corporate responsibility, brands seek innovative ways to minimize their environmental impact. The packaging industry, in particular, has been at the forefront of this movement, developing solutions that protect and present products effectively and contribute to a more sustainable future.
3 ways Governmental Branding can make you more organised
Now more than ever, when we look at branding a government, there’s one overarching truth: a well-structured brand architecture is greatly important to bring clarity out of complexity. Governments are often a labyrinth of services, departments, and entities, each with distinct functions and audiences. Without a cohesive brand structure, this complexity leads to confusion, both internally and for the public. But, with the right architecture in place, these diverse entities can work together under a unified identity, empowering governments to deliver clear, consistent, and effective communication.
Skyne is shortlisted for Athar: Saudi festival of creativity
We are proud to announce that we have been shortlisted for the Athar Awards 2024!
Rebranding Bestronics: leading Dutch high-tech company
We are proud to present the rebranding of Bestronics BV.
With ambitious goals to attract investors and accelerate global expansion,
we emphasised the added value of rebranding to Bestronics’ management.
Strategic Co-Branding: Untapped Potential To Win The GCC Market
Consumers are loyal to the brands they love. Co-branded products can merge two beloved names into a fresh experience, offering the best of both worlds. This not only increases brand awareness but opens doors to new markets. At Skyne, we see immense potential in leveraging cultural nuances through co-branding. But why don’t more brands explore this path?